I want to apologize for not responding personally to those who shared their views on last week’s blog post, my analysis of why the Democrats lost. I’ve been busy, keeping a close eye on the bizarre and frightening rush of zealots, sycophants, and the power-hungry to join the clown show 490 miles south of where I live.
I’m also busy dealing with mountains of paperwork-–Who knew applying for Scottish citizenship was so complicated!
With this apology comes a request. Whenever you circulate what I have written, please send the link instead of the text.
And while you are at it, please ask all your friends and acquaintances to subscribe.
Why? Because I need subscribers. My LQ and my MSR have both gone in the tank recently, and, as a consequence, my blog has lost almost all its advertisers. I could, of course, just sign up for “Subscribers ’R Us,” the company that uses AI to create faux subscribers, but, frankly, it’s expensive and Madison Avenue has caught onto it.
Oh, and it’s dishonest too.
I understand the decline in my “Likeability Quotient” (LQ) because I have written some nasty things about the greedy folks who support Trump just because he’s going to keep their taxes low, but I truly believed that what I’ve been writing would score well on the “Measure of Social Relevance” (MSR).
Because of the decline in my ratings, the ONLY advertiser still doing business with The Merrow Report falls into what Madison Avenue calls the “End of Life” category: DTGH, the nation-wide service that transports the remains of travelers who die on the road back to their home. I think of it as “MedJet for the Dead,” although that might not be a great slogan, certainly not as catchy as “Dying to Get Home.” DTGH is a good company, and I am proud that it wants to be associated with my blog. By the way, their clever slogan, “Dying to Get Home,” is also the origin of the company name.
Whenever readers click on their ad on my blog, I receive MSR and LQ points and a small payment. If a reader asks for more information, that’s more for me.
And when a reader actually signs up for the service (which is very reasonable), bingo! That’s what pays the bills around here.
(Unless, however, it can be shown that a reader died while reading the blog. If that happens, it creates serious liability issues for me personally. But so far no DTGH reader has died while reading my blog, at least as far as I know.)
When my blog attracts more subscribers, it will move out of the “End of Life” category up to the “Mature Audience” category. Once there, it will attract advertisers seeking to reach a younger audience. Products like Preparation H, La-Z Boy Recliners, Fixodent, MedAlert, and Depends. Maybe even Viagra!
It’s up to you, friends. Thanks in advance for your support….
Hilarious! Are you really applying for Scottish citizenship?
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Why not? The original US Merrow, Henry, came over here from Scotland quite a few years ago. So I (and you) have roots, very deep ones to be sure. Sparse growth, but deep roots. That ought to count for something…
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Tongue firmly in cheek throughout the piece….
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John,
Are you on Substack? The Merrow Report would be a welcome newsletter there and there are millions of Substack subscribers, most of them good people.
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I post, but I haven’t figured out how to have a regular presence, like The Merrow Report. How does that work?
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